Social media resources for tennis venues

Social media is a great opportunity to communicate with both existing members of your venue, as well as with potential new players or members.

The use of social media can be a relatively cost-effective and targeted approach to establishing an effective promotional and marketing platform for your venue. Whilst it may seem a little daunting to start with, social media is about experimenting and learning as you go to identify the best approach for communicating with your members and the wider community. 

To help you get started and familiarised with social media, and in particular the valuable opportunities Facebook presents, we have pulled together a series of short videos and resources.

Introduction to social media  

The following resources provide an introduction to social media and the benefits it can bring to your venue. These video and PDF guides will help you understand what opportunities you can take advantage of through using social media, particularly Facebook, and the first steps in getting started:

Creating engaging content

Social media is only as good as the content that you choose to put on it. Selecting engaging and interesting content that appeals to your target audience is at the heart of all good social media communications. The guidance below will help you understand how you can begin to establish engaging content that can really help to promote your tennis venue:

Advertising on Facebook

Advertising through Facebook presents most tennis venues with an excellent opportunity to create a targeted and effective promotional campaign at low cost. Many tennis venues have benefited through this approach, and it is a relatively straightforward process. The resources below provide guidance on how your venue can take advantage of this:

Top tips

Additional resources outlining our top tips on how your venue can get the most out of Facebook, including guidance on Facebook advertising and building networks and partnerships: