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Judy Murray laughing at 2017 She Rallies Activator Training

300 She rallies activators ready to inspire more girls to get on court


She Rallies is celebrating the successful training of 300 female ‘activators’ at seven roadshow events across Great Britain.

The activators were a mix of school teachers, community group leaders and existing tennis coaches who are now trained to lead the charge in encouraging more girls to pick up a racket across the country.

In February this year, Judy hosted a bespoke two-day training programme for our first intake of She Rallies Ambassadors, who are now working in their county to provide training opportunities to build a new network of female activators.

These activators are the cornerstone of the She Rallies initiative, with its aim of growing the female tennis workforce and ultimately inspiring more girls to play tennis.

To support and raise awareness of the She Rallies ambassadors, Judy Murray visited each region to deliver their own bespoke event, aimed at inspiring local female workforce to deliver girls only tennis sessions.

Judy said: “There has been such a great buzz at all of our regional days and it’s been fantastic to see the enthusiasm and energy of everyone involved. It’s been so much fun visiting all the ambassadors in their local regions and working together to continue growing our female tennis army.

“There’s been so much engagement and activity in four short months that I’m sure She Rallies is going to achieve its goal of getting more girls playing tennis and more women delivering tennis.”

Spearheaded by Judy in partnership with the Lawn Tennis Association (LTA), She Rallies aims to attract more women and girls into tennis in the UK by inspiring and empowering a female workforce in the sport. Since February women across Great Britain have taken up over 600 training places provided by our She Rallies Ambassadors.

Claire Webb, She Rallies Lead from the LTA said: “Our She Rallies roadshow has been a huge success and the feedback we have received from both ambassadors and activators has been nothing but positive.

“Across all the days, it was clear that there are so many women who are motivated to help inspire more girls to start playing tennis. We need to capitalise on this by continuing to provide training opportunities for these women and supporting them to see how fun and easy girl only tennis can be to deliver to their networks of young people."


Get involved!

If you or someone you know is keen to receive training on how to deliver starter tennis to girls at your local tennis club, school or community group, please visit www.sherallies.com to find out more. No previous tennis coaching experience is required, anyone working with children or wanting to work with children will be able to deliver She Rallies starter tennis.

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