Club Strategic Planning

Developing a strategy with clear action plans set by the management committee has significant benefits: 

  • Maps the future and supports growth
  • Provides transparency for members, staff and potential funders
  • Aligns staff and volunteers to a clear course of action
  • Supports and encourages collaboration
  • Enables the management team to effectively monitor progress
  • Develops succession planning

Without a strategy, the club may struggle to innovate and adapt, or even start to decline.

The LTA’s Self Service Guide to Club Governance provides some useful support and guidance in helping club’s undertake effective strategic planning.