The Showdown: LTA teams up with British Olympian, Aimee Fuller, to launch new social series

06/07/2020

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The Showdown

The LTA has gone live with the very first episode in their new, digital mini-series – The Showdown - set to run across LTA and influencer channels over the course of the next six weeks.

The Showdown brings together notable names from the realm of British tennis, and outside guests from the world of sport and social media, taking part in a variety of tennis-themed challenges – for viewers to get involved with - alongside interviews with host, British Olympian, Aimee Fuller.

Episode 2

In Episode 2, Aimee is joined by British tennis stars, Cameron Norrie and Harriet Dart as well as YouTuber and Hashtag United owner Spencer Owen, to take on The Cross Sport Challenge. From putting tennis balls to shooting hoops, see how they got on and try the challenge yourself. You can also hear from Cameron on his passion for music and the artists he's listening to now as well as Harriet's love for Arsenal. Watch the full episode here.

Episode 1

Episode 1 sees GB Davis Cup star, and partner of Jamie Murray, Neal Skupski, go head to head with ex-professional surfer Laura Crane in the Round the World Challenge. Viewers can hear Neal’s low-down of lock-down Zoom training with the likes of Andy Murray, brother Jamie, and Aidan McHugh, all who are battling it out alongside Britain’s top tennis pros, male and female, in this week’s live event at the National Tennis Centre – Battle of the Brits Team Tennis.

The Showdown

The aim of the new Showdown series is to bring to life the incredible array of player personalities in tennis – exploring themes such as family, entertainment, health & fitness and more – and to encourage the nation to get inspired by all aspects of the sport; celebrate individualism, take part in the challenges, and engage with the players and guests.

The Showdown is part of the LTA’s Play Your Way campaign drive to remind people how accessible tennis is and that it is open for business this summer. Hand-in-hand with the Play Your Way campaign, the LTA has also launched a major long-term strategic drive to grow participation in tennis across parks throughout the country by supporting local authorities with cost-free opportunities to improve the health and wellbeing of their communities through tennis, and ensure their tennis venues are sustainable for the future.

Don't miss out...

Check out the first episode of The Showdown on IGTV,  Facebook and YouTube and keep up to date with all the latest Play Your Way activity and live action from Battle of the Brits Team Tennis on the LTA social channels.

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