For all those coaches with current or potential competitive players in their coaching programmes, this webinar will deliver all the essential information to effectively deliver tennis/padel competitions to service players in your programme and in the local area and to help build your business.
Retention is vital to help grow a sustainable programme, and having a fun competitive outlet is proven to keep players in the game for longer. The Harvard Business Review reports that increasing customer retention rates by 5% increases profits by 25-95%. It also shows it's 5 to 25 times more expensive to acquire a new customer than it is to retain an existing one. So investing in competition is good for business.
Selena’s R2 Graded Referee status has allowed her to obtain experience at all levels of the domestic grading system, running events all the way from Grade 6 Youth Matchplays up to Grade 1 National Tour tournaments (including the Berkshire Junior County Championship). Such domestic curriculum led Selena to make the international jump and become the Tournament Director at various Tennis Europe (12U Cat2) and ITF Junior (J30) events.
All her good work resulted in Selena being named “Official of the Year” for Central and East in 2023, going on to finish runner-up in the LTA National Tennis Awards.
As a Level 4 Senior Performance Coach, Selena is currently based at Bradfield Tennis Centre (Berkshire), club where she has been coaching and delivering competitions for the last 7 years.
Who better than Selena, to guide us through all her top tips to delivering a profitable and sustainable competition calendar in your programme/venue to help drive player retention and development.
You will receive 1 CPD credit for attending this webinar.
Zoom Classroom
Virtual Session
The LTA is the national governing body for tennis in Great Britain, and its mission is to get more people play tennis more often. The LTA focuses on a number of key areas of work which include coach development, competition and major events, high performance support, officiating and participation support among others.
The Lawn Tennis Association (LTA) provides online educational courses for coaches, officials and other tennis stakeholders. Content is developed, delivered and authored by the LTA.